anothermarvelousmeal

Zynga Protests That Their Games Are Creative, And That Numbers Breed Fun

Published: January 01, 0001 Reading Time: Approx. 8 mins
“We used to give people 10 horseshoes when they start Y1 apk [FrontierVille] – then we did a little test of, ‘Well, what if we gave 15?’ We thought that maybe the would help Y1 apk them get over the hump of building y1 game the cabin because we noticed that people who make it to finishing the cabin were more likely to stick and keep coming back. We tried 15 horseshoes and sure enough we had a substantial uptick in early retention – in people getting to the cabin and therefore sticking as players. In that way, essentially, it made the game more fun.” — That’s the lead creator of FrontierVille, Brian Reynolds, telling Industry Gamers why caring about y1 game the metrics of Y1 com Game how Y1 com Game people play their games is a plus, not some anti-fun, accounting-as-game-design misery.

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